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Irrational Exuberance

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Bridging theory and practice in engineering strategy. đź”—

Some people I’ve worked with have lost hope that engineering strategy actually exists within any engineering organizations. I imagine that they, readi [...]

Uber's service migration strategy circa 2014. đź”—

In early 2014, I joined as an engineering manager for Uber’s Infrastructure team. We were responsible for a wide number of things, including provision [...]

Service onboarding model for Uber (2014). đź”—

At the core of Uber’s service migration strategy (2014) is understanding the service onboarding process, and identifying the levers to speed up that p [...]

Refining strategy with Wardley Mapping. đź”—

The first time I heard about Wardley Mapping was from Charity Majors discussing it on Twitter. Of the three core strategy refinement techniques, this [...]

How to effectively refine engineering strategy. đź”—

In Jim Collins’ Great by Choice, he develops the concept of Fire Bullets, Then Cannonballs. His premise is that you should cheaply test new ideas befo [...]

Wardley mapping the LLM ecosystem. đź”—

In How should you adopt LLMs?, we explore how a theoretical ride sharing company, Theoretical Ride Sharing, should adopt Large Language Models (LLMs). [...]

Wardley mapping of Gitlab Strategy. đź”—

Gitlab is an integrated developer productivity, infrastructure operations, and security platform. This Wardley map explores the evolution of Gitlab’s [...]

2024 in review. đź”—

A lot happened for me this year. I continued learning the details of fund accounting at Carta, which is likely the most complex product domain I’ve wo [...]